Perfume PR Crisis Playbook: How to Protect Your Fragrance Brand After a Controversy
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Perfume PR Crisis Playbook: How to Protect Your Fragrance Brand After a Controversy

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2026-02-28
10 min read
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A step-by-step crisis playbook for fragrance brands: manage apologies, audit products, train teams, and rebuild reputation with measurable actions.

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#PR#reputation#brand
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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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2026-02-28T01:48:03.898Z